About the Live Rich Initiative

Live Rich is a campaign of Baobei Hair & Beaute’, where we support those in need through gifting our time, money, food and education to others less fortunate. We do this through events, products and programs.

The Live Rich misson is to support by forming partnerships with nonprofit organizations that are doing exceptional work and we want to leverage our resources to help them go further, faster. We can be rich together by funding projects that will make a big difference for organizations in helping them make a big difference in our communities and around the world.

Live Rich believes that every person should live rich in food, clothing, shelter, support, good health, education and feel beautiful from the inside out.

The Live Rich Initiative was inspired by Jennifer’s  Baobei Hair & Beaute’ Movement, a philanthropy driven virgin hair importer and beauty brand. She launched the Initiative to support the empowerment and advancement of women, entrepreneurship and social change.

Live Rich invests in the success and sustainability of women owned businesses, and resources for children and growing families, through volunteer support, financial donations, mentoring and coaching opportunities. Each for-profit training experience is tied to a non-profit initiative. When you invest in your success through our training programs, you’re not only helping yourself, but you’re also supporting the empowerment of women, girls, and growing families.